>Research in my own lab and others suggests that, if you want to improve your self-control, what you should do instead is focus on proactively reducing, rather than reactively overpowering temptation. Fortunately, there are several ways and opportunities to do this.

Am I the only one who has, many times, encountered people who say "I don't buy junk food because if I do I'll end up eating it?"

This is one of my gripes with psychology articles/self help books. So so many topics are simple 'revelations' that many of us have figured out by the time we are 20. Can't eat a cookie if you don't have any cookies.

I've read some good psychology books ("Thinking fast and slow" was great), but most of the others I've read I could have have read the one page summary and realized I don't need to read it.