+1 on B Corp certification being better than a “social enterprise”. I’ve seen so many companies call themselves social enterprises with little evidence of impact, which really amounts to a new form of greenwashing. B Corp helps solve that
I’m sure B Corp as term suffers from the same issues as social enterprise does, namely who knows or cares what a B Corp is outside of those that have achieved B Corp status?
Sometimes it seems much simpler to just be a business and outline your social impact on your website and marketing materials, or register as a straight charity so there’s no questions asked.