Thanks for the reply! This is super helpful :) The defmacro article was a great read, definitely some great points in there.
We're starting to realize how important having a good filter is -- a ton of people have opinions on what we're building, and we have to figure out how to distill/filter that feedback effectively (because a lot of it likely falls into the "distraction" bucket haha).
re: analytics, that's also something we're trying to figure out how to do well -- like you said, it's tricky if folks can just rip out that code if they want to, but we're hoping that we can set up analytics tools that are beneficial to both us (for product insights) and our customers (e.g. to make sure everything is working well for them, alerting them to updates, etc)
Thanks again for your thoughts!