Currently there are 3 men for every woman on Tinder [0].
[0]: https://www.statista.com/statistics/975925/us-tinder-user-ra...
In general I'm not a fan of the "gay people can just chose not to pay" argument - it sounds too similar to the one where some companies argued they should be allowed to deny gay people service, since they can simply go somewhere else.
If the price is higher that what it should be, there's your opportunity to sell your matching service at lower prices.
Then again, the actual figures in the article tell a different story than the title does.
- Queer female under 30: $7/mo
- Straight female over 30: $30/mo
- Straight male over 50: $35/mo
So it's really age in general.
Though I'm a male in my 30s in a metro center and it's just showing me $8/mo. Though that's probably just Tinder's AI recognizing me as the gift to women that I am.
Also, Tinder Gold is optional. I'm a heavy dating-app user and would never pay for premium features.