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We’ll do a beta, then a Hacker News launch, followed by an official launch.

blog.200nipples.com

15 pointsavner12 comments

I think 200 nipples is the biggest factor of this thing... Forget about selling stuff to corporate clients (I'd rather buy somewhere else than explain to my A/P person why I bought something at "200 nipples" and can she please pay the bill).

Hopefully these guys have figured out how they are going to beat a cafepress self-generated unique design.

Who knows, hopefully this thing can go beyond it's name and they have their business model in order. Best of luck to them.

why exactly would you be buying funny/shocking tshirts on your corporate account?

Morale.

Exactly. A good working environment. Fun. A good employee of the week/month/etc prize. Drawings for events. Giveaways. The list goes on and on....

None of these buys are for a single piece either. That's why corp accounts are good business.

then the A/P person will probably get a tshirt too, and will know where you got the tshirt from.

But I guess they can always change the company name to something like Tshirts Unlimited, where one of their properties is 200 Nipples

We're incorporating under the name Tiny Sauce, LLC.

Our invoices appear on your bill as "200 N Shirt" ;-P

Not chasing corporate clients, by the way. Chasing edgy-hip-designer-fashionista-types who like their humor a little edgy and will pay for scarcity (talk about a niche, ha ha). Tons more info on the site, branding etc. here in this old Hacker News thread: http://news.ycombinator.com/item?id=232958 (73 comments worth; half of them are me answering questions.)

Man, if I could only figure out what's launching.

They're ... selling ... shirts.

Limited edition t-shirts, numbered 1 to 100, each costing that many dollars.

Just out of curiosity .. what do you plan to do when the month ends and you haven't sold all the shirts. Just sell them at a discounted price?

To be honest, although I love the concept I think no one would pay over $70 for a shirt and the few who paid $60 probably did it out of novelty value, but what do I know?

But first you need to erect your databases.

I really like the way the price goes up as more sell. I always wanted to try that on pro accounts for web services.

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