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Incorrect in the case of Apple. The government first approved their iBooks Store and iTunes Movies, then six month later, in 2016, shut them down, in what the NYT called a "startling about face". Apparently the Chinese authorities could not abide by the possibility of a foreign company purveying books and movies in China. There is nothing straightforward about "playing by Chinese rules".

https://www.nytimes.com/2016/04/22/technology/apple-no-longe...

Nobody in the US has an appetite for forcing TikTok into a 49% joint venture and mandating key escrow.

US rules could be "key escrows are banned".

If you read the executive orders it's clear that "don't be controlled by or an instrument of the Chinese Communist Party" is the rule they're going for.

And if that standard just happens to be impossible for any Chinese company to meet ...