Google is now making it easier to find Black-owned businesses

Providing pressure to identify by race seems like a really bad idea.

What am I supposed to do with this information?

"Hey, I'm going to buy stuff from this store vs that store based on the fact that the first store is owned by someone with the skin color I like."

Or, the negative sense of that. Why are we regressing to caring about how people look?

As longs this storm of 'good intentions' it's walled inside the US, I won't care much. I won't comment much on the idea, because well, anyone who's capable of thinking one step ahead can come with some consequences.

Since we are here on HN there's a chance that some really motivated for social justice googler is around here. If it's your case, please stop virtue signaling and comforting yourself and push your company to pay its taxes instead of funneling money through complicated and shady tax schemes.

IDK, if you're extracting so much wealth out of society, why don't you put some of it back if you're so concerned about it's well being, instead of picking winners and such.