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Comment by rydre | Hacker News Reader

> *I don't entirely understand your search engine idea

Does google allow for iframeing or customizing it's search results? No. A new search engine that has a API/plugin for 3rd party websites so that websites can integrate a global search engine into the website like google integrates websites' content into its instant answers. There is room for innovation here when 3rd party websites get creative in displaying global search results in different ways simple or complicated ways. If there are Ads in results, the website gets paid a % of the ad revenue that the search engine made due to the website embedding it's results.

Search engine's are high margin business, so they should be able to share 50% revenue with websites.

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Ah ok I got it. I like your idea it is similar to my.

Currently what you can do as a website owner is to use Google Adsense (https://en.wikipedia.org/wiki/Google_AdSense) and then you are kind of sharing revenue with Google but only when someone visits and clicks Google Ad on your website.

> Currently what you can do as a website owner is to use Google Adsense

Nooo! This is not what I meant. I mean that embedding a search engine to your website without the user moving back to Google. So every website has a search engine for the entire internet. Not just Google. I want search to be kind of affiliate revenue to Amazon. So the developer embeds a search engine on the search page of a news website they get commission off the ads in a search result if the user decide to use search on the news paper's website. A search engine like Google for global search not just site-limited search.

Like do what Google is doing to websites but in reverse. Commoditize search. It'll require something more to get it right/product market fit but it's possible if you be creative.

Google is not the end product, its a compliment to websites. Websites need to commoditize Google instead of it being the other way around.

Isn't centralized search better than decentralized? One would assume centralized solution is more feature rich and flexible.

Imagine websites did this. Who would use it?

A search engine widget on website would probably look bad, would always be in different position and present a host of UX challenges which would add friction to adoption.

Every website is already able to search the internet via the URL bar of your browser nowadays. Its always there when you need it.

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