Coursera valued at $2.5B after a finance round of additional $130M
iblnews.org
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In my opinion, of all the online education providers Coursera grew the most during the pandemic. They also reacted well by offering free certificates and giving free access to their catalog to college students [2].
My company Class Central [3], a Tripadvisor for online education grew a lot during the pandemic. In the second half of March, we received 5 million visitors, almost a 20x increase. Though no longer the peak, we are still at 2.5X of what we were before.
1. https://www.classcentral.com/report/coursera-monetization-re...
2. https://www.classcentral.com/report/mooc-providers-response-...
Are they profitable?
Makes sense since B2B is an extension of their B2C catalog. But they seem to be hiring a lot of sales people, so I was not sure if they are profitable or not.
Can you imagine wanting to check your answers to the work you just did and having to watch a commercial to do that. Probably reach a point where they'll require camera access to track your eyes to make sure you're paying attention.
Alternative to a problematic suboptimal (according to you) school experience is not a perfect school experience but no-school experience.
American public schooling system has become a jobs program for adults.
I don’t mean to be a blowhard.
But if you’re going to argue that it does, that you’d send your kids to CourseraU, you are conflating the aesthetic experience of learning with actual learning.
Much like many video games, quite successful ones actually, reenact the aesthetics of work but are in no way shape or form actual work. This may be important for why they are an appealing product but don’t go and argue (as hardly anyone does) that League of Legends is work. That’s why it would also sound absurd to say Coursera is learning.
The University of Phoenix people are total shitbags. Charging for some shit certificate is a complete shitbag move. Just because it’s online doesn’t make it special.
In that sense, yes, expect that ads will happen. I think you’re onto something.
I don't think I understand the comparison to video games. Yes, sometimes games will simulate work, but that's not at all like online education simulating education.
It has its issues, but motivated students can and do learn online.
Then they had to monetize. All those amazing courses are now gone (or "legacy" and nigh unreachable). Coursera is a sad shadow of its previous self.
These are generally any class that was niche and traditionally taught. I.e. a philosophy class that covers prolog.
Classes that are alive since ~2015 or earlier are usually remade every year or two to be more like a video introduction and are in a theme of either universal interest or that is mandatory for a particular degree (the first being good for bringing in new users and the second being good for certificate income.)
So that could in part explain the short completion times, although I'm not sure how many people use this 'trick'. Coincidentally though, I've learnt about this trick in relation to the exact course you mentioned (deep learning.)
"If you complete a course during the free trial period, Coursera reserves the right to require you to pay for a one-month subscription in order to receive a Course and/or Specialization Certificate."
That made me pretty convinced a cert wouldnt be worth much, which is unfortunate because I really put in the work to learn the material. OTOH, I largely consider certificates to be a bogus signal, and even often negative, so that not really surprising.
I have also done it for various unwanted corporate training. :)
So that hypothesis makes sense.
Most people will tell you that a Coursera certificate is useless for getting a job, yet the folks at interviewing.io found it was very strongly correlated with interview performance [1]:
"For people who attended top schools, completing Udacity or Coursera courses didn’t appear to matter. However, for people who did not, the effect was huge, so huge, in fact, that it dominated the board. Moreover, interviewees who attended top schools performed significantly worse than interviewees who had not attended top schools but HAD taken a Udacity or Coursera course"
Why are recruiters ignoring such a strong signal?
My guess is that most people recognize how easy it is to cheat a Coursera course, so it is generally not considered valuable by recruiters. Therefore most job-seekers do not place any value on a certificate, so they will not be bothered to try to cheat to get one. So the only people remaining who complete the course are those that are doing it because they enjoy the subject matter, which is clearly associated with passing the interview. There is therefore a perverse feedback loop where any recognition of the high value of the course leads to cheating which causes it to become worthless (this reminds me a little of Heisenberg's Uncertainty Principle).
[1] http://blog.interviewing.io/lessons-from-3000-technical-inte...
The reason I take the courses is because they are useful. If you put an effort into doing the labs, then you'll get something out of it. My approach is to try to write the solution to the problem based on the description, then compare with the solution provided to the lab. This ensure that I really learn the material from the labs. Every lab I've taken has provided enough time to get through it using this approach.
However, the labs offer the solution of the problems right in the description, and you get an infinite number of retries for the lab questions. So you can easily complete the entire course without doing any of the work.
So, the course material is designed to actually teach people who put in the effort, but the certificates themselves are a worthless signal of the amount of effort someone put into the class.
But, I do think the coursework is educational.
I graduated from SEA. Nobody ever asked about it or mentioned it. I'm sure they wouldn't even know how to pronounce my college's name correctly.
Did you learn it from books? Coursera? MIT? Less interesting than you did it here and this other place with this kind of success given the projects respective constraints. And that can often be a personal project.
Anyone getting too excited about the signalling value of the name on your school is looking at the wrong thing and might be a bit garbage to work for as well.
Or is it something only worth doing for personal fulfillment?
Coursera has a very heavy pitch about employability.
That doesn’t mean you don’t gain valuable knowledge but it’s unlikely to be in demand from an employer.
The majority of value comes in learning the material & being able to discuss related topics during interviews or while networking.
This isn't that I would avoid doing Coursera but it might mean I'd opt for other trainings offered. For example you can get AWS certified multiple ways, but the best way is prob through Amazon's AWS training.
They don’t offer refunds or even have customer support.
I remember taking Andrew Ng’s ML course several years ago and being so grateful and excited for the new possibilities, and now I just feel like Coursera is a scam, using dark patterns to make money instead of trying to make a great experience for students.
Is anyone working on something like that? When I do a course by myself it’s too easy to let other parts of life take priority.
If you aren't seeking the higher expense full-blown 4 year experience, community colleges often are a decent route to explore.
Of course, they also try to make it so you can take the course at your own pace and for less popular courses there may be no one working through it at the same time as you. There's never going to be quite the same level of peer accountability/motivation as in an in-person class.
On one hand it's enormous, clearly suboptimal, and clearly in need of change.
OTOH, anything outside of institutional norms is relegated to extremely small niches... with self learning being the most vibrant. Very hard to innovate within the box. Very hard to access the market, in money terms, outside of it.
Your online education product can be 10X better than a college course. It can costs 10X less. That's still not going to mean you compete with the college course, even if the college course is mostly online.
So if you make a good learning tool, it only will be liked by the small niche of high performance self learners / students.
I graduated from one of lowest ranked CS programs in the country, and even the easiest CS course I've ever taken was orders of magnitude more difficult than any of the dozen or so online certification courses I've gone through.
Until places like Coursera step up their game and start offering something like "honors" courses, where you're likely to fail if you don't do all of the course work, then I don't think they will ever meaningfully replace college degrees.
Or 1,000x less in cost is probably more accurate.
I don't know what the current rates are (I never went to college) but Google says it's about $50,000 to get a CS degree if you live in the US.
But an online course might be $50 or $100.
I've had lots of folks who took my build a SAAS App with Flask course say they learned more about web development in my 10 hour course than their 4 year degree. Of course you learn different things during a CS degree, but it's interesting at how big of a gap there is in time vs money. 4 years and $50k vs a few days or weeks and $50.
I could believe finding a well-produced collection of courses equivalent in material to a CS course for say $1000, but not $50. Not by a country mile.
What's more is, that without logging in, you apparently cannot deactivate the newsletter which keeps spamming me with their incessant "learning how to learn", which I really do not need. Not even sure it is legal to require login for unsubscribing to a newsletter instead of providing me a magic link.
I had this problem with italki and solved it by asking for the email of their General Counsel and informing them that they were breaking the CAN SPAM act, which depending on interpretation requires either one click or two click unsubscribe but definitely doesn’t allow them to force you to log in.
Its revenue went from $60M(2016) to $170M(2019) [1]. In 2019, it reported over 45 million learners on its platform. It is adding enterprise customers at a steady pace [2].
A conservative estimate of 250 million revenue in 2020 puts it at 10x revenue. This is pretty normal for a SAAS company that is growing 50% y/y.
1. https://www.classcentral.com/report/coursera-2019-year-revie... 2. https://www.forbes.com/sites/susanadams/2019/04/25/online-ed...
That said, after trying countless structured courses for a variety of subjects (ranging from design to music production), I've found that my best results are from coursed created by individuals, not large companies.
Individuals who deeply understand their core topic and are financially motivated to make the best possible course, I think, are the future of learning. Not "institutions" like Coursera.
That being said, Coursera is doing a great service for humanity, and I hope they succeed.
Better than the Wikimedia Foundation? Last time I checked, they were asking for donations.
Edit: Even though I'm sceptical about certificate value in recruitment process,I strongly recommend spending some time poking around Salesforce Trailhead website. They are pushing it very heavily, most collateral is very slick, a lot of PR explaining that people can go out and learn how to use it. Recently Microsoft started offering very similar platform by copying most of it. It's an excellent example how company attracts people to learn, as opposed to something like SAP,where you can't learn shit without having it at work.
Coursera courses on your resume, is like listing your Microsoft Office skills. It would be noteworthy, if for some reason, you can't find your way around MS Office, or can't pick it up in a weekend.
- just enter a "." or "-" to get pass the restriction of having to submit _something_
- a peer wouldn't give me full marks for an assignment, but then not leave feedback as to why, usually just a "good job!"
This frustrates me to bits. Coursera could invest in some cleverer technology here, e.g. if it sees a peer deducts points, then if sentiment analysis on the related feedback is only positive, fail validation on the form.
I've ranted a tiny bit about this on one of my course notes blogs:
https://juanuys.com/blog/2020/07/14/introduction-to-game-des...
> Get a Coursera certificate.
> Build something with that knowledge.
> Get a better paying job/better career opportunity.
Is it?
The "course" may be a facade, but intrinsic structure is helpful. If I'm simply learning by myself, I find myself skipping all over the place and then not completing the work due to being overwhelmed by the amount of material to cover.
It's definitely difficult, requires a lot of work, and from what I can tell is equivalent to the princeton course in every way.
People talk about “purpose driven companies.” Few could do as much good as Coursera.
I guess these investors are hoping Coursera becomes the Harvard of online education if they throw enough money at it. It may work, but good lord, what a strange way to decide to spend your limited life, hoping to make money (investors already have money...) from status symbols. Why not, you know, actually do something useful with your life?
This reminds me of people who bought bitcoin because, you know, other people will buy bitcoin... Why not, you know, actually do something useful with your life?
I took 2 courses on Coursera a few years ago. They were anything but worthless certificates. Actually neither even offered certificates.
They were hard... Probably about as hard as the real course... Probably because they are real courses. I easily spent 100+ hours on each.
They have two paths they can follow:
1) "Worthless" certificates
2) Platform to purvey certification for universities or other trusted credential organizations.
The certificates? They are what one makes of it. The problem of creating a usable, online education platform however is a hard problem and one worthy of investment. Academia is a tailspin trying to find an effective way to offer courses online.
There are a handful of things Coursera gets right: Videos.Playback works. I generally download them all immediately regardless.
Progress tracking. Easy confirmation of what I've done already.
There are several problems it fails to solve:
Course Communication. There's a discussion form. It's not used. These are supplemented with other means of communication depending on the course that all need to be checked (email, Piazza, Slack, dedicated forum, etc.)
Live Events. Typically these are links to a Zoom instance with all the attendant difficulties.
Integration. Instructors often want to use outside tools for automated graders and the like. Coursera has tools to integrate authentication to make this first class, but it often means learning the idiosyncrasies for a new tool for every class. Generally, the integration is slightly broken in some way requiring some irritating workaround.
Quiz/Testing platform. Difficult for instructors to get right. This results in things like never seeing the correct answers to a final because view rules aren't well understood by the instructor or free-form answers being too picky.
Proctoring. Coursera doesn't have a solve for this. Remote proctoring is generally garbage and easily the most frustrating experience for me. UIUC uses ProctorU which I despise, but that's another rabbit hole.
Content Navigation. It's based on a week-by-week view. This can give a false impression of progress. This can make navigating between thematically similar content in week 4 and week 5 difficult.
In most instances, I would prefer an index page that mimics the the syllabus with links to the content and discussion forum.
As for the MCS it's been a good investment thus far. I've taken two classes, Data Mining and Programming Languages & Compilers. Like most things, you get out of it what you put into it. It would be possible for me to learn most of this on my own but the long term motivation wouldn't be there. This is especially helpful for formalism I struggle to learn on my own. Most of the classes have a project component which allows a significant amount of depth.
I'm taking Computational Photography this coming term which I'm excited to lose my weekends to. https://courses.engr.illinois.edu/cs445/sp2020/