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Such an incentive problem is easy to fix. Simply put the people who do the work at the company in charge. Their incentives are aligned to doing the work well, keeping the business stable, and developing a healthy culture.

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Nope, not that easy. Look at Scuderia Ferrari F1 team. In 2014 - 2018 the team principal was a business guy (Maurizio Arrivabene), whom was pushed out to make room for a technical guy (Mattia Binotto), whom led the technical work to bring Ferrari challenging the F1 title. And look at what happens now: they went backward from the 2nd best team to shared 5th-6th, burning a budget of $400M for a car that was a lot slower than their own version last year.

And yet when they put a technical guy in charge during the Schumacher years they flourished.

I don't think the problem is either Arrivabene or Binotto - it was Marchionne and it's going to take a long time to fix.

Right, but Ross Brawn was hardly alone. He worked well with Jean Todt whom did the negotiation and business handling.

For all the credits to Binotto, he's not a good negotiator.

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