The painful realization about social media and most forms of media is that, at the end of the day, even the people you like, the people you agree with, have very little in common with you and far more in common with those they vocally disagree with, generally.
I'm generally politically very left and I listen to a show which I won't name here but is also relatively left. At some point, I realized the income the hosts make puts them squarely in the same economic bracket as many of the people that they are often calling greedy or unprincipled. From that realization stemmed the next, that these people, even if they started with perfect intention and perfect action, necessarily must be subverted towards entertainers over informers by the design of the platforms they use to spread their message.