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Comment by grawprog | Hacker News Reader

>the company’s five-year strategic plan, released in April 2019, charted the path forward: “double men’s, double digital, and quadruple international” revenues.

Do men actually buy lululemon clothes? I didn't even know they made men's clothes. Honestly, I didn't realize they made anything other than yoga pants and bags with terrible slogans like 'children are the orgasms of life' or some shit like that.

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Sure do and I love them. I have some literally 10 year old gym shirts that look almost brand new. I have a hoodie I wear in cool weather and I’ve had athletic pants. So comfortable and so high quality. Def recommend checking it out.

Their ABC Pants are the only pants I’ll buy now. Incredible.

Check out Public Rec’s Men’s All Day Every Day pants. Similar style, $30/pair cheaper.

https://publicrec.com/products/all-day-every-day-pant-inseam...

Looks interesting but I’ve never paid full price for ABC. Always $80-$90. Gotta wait for that sale.

Yes, I wear them, they make dress pants you can wear to work but it feels like you are almost wearing athletic pants . Really good product in my opinion

I saw someone wearing them, and I bought a pair the following week. I was surprised to learn when I arrived at the store that they offer free in-house tailoring. My pants fit perfect, for $100 it's a deal.

> I didn't even know they made men's clothes.

Well, anyone using Mirror is now going to see male instructors in lululemon clothes.

So, that's clearly an untapped market, no?

In my case, I did buy lululemon men's clothes*. I got a gift card via my yoga studio and used it towards a nice men's tech shirt. But then I sprung for some soft and durable boxer briefs. They had a whole wall of fancy shorts with liners, but they don't seem much better in practice than running shorts from other brands. I also once used a voucher for a free Lululemon yoga mat via a charity event.

the men’s “dress” pants are phenomenal - pretty much the only pants i wear, save jeans

Commission Slim pants are quite common in finance.

Yes and if you look you’ll see a lot of them worn in SF by finance-y and some tech-y types on the street, and they’re pretty standard in any yoga-type fitness class and often in gyms as well. They make attractive (for its category), sleek, and performative clothes.

Their stuff for men is really great.

Lululemon and Nike is extremely popular among men in the Dance Dance Revolution community.

> in the Dance Dance Revolution community.

That's a thing? Wow. TIL.

Oh yes big time! Especially here in the bay area (not so much right now though, requires access to arcades).

They make great clothes. Check out their website. Very comfortable leisurewear

My boss recently bought some lululemon clothes and he swears by them now.

I do. They have the nicest fabric on pants. Ditto on the slogans though.

They could easily just spin up a more macho brand.

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