The idea behind YikYak was so good it was ripe for someone to come along and play of the nostalgia that I (and many of the people I know) for it. YikYak came along when I was in first year of university and it absolutely blew me away with how inventive the idea was. I had so much fun with it, and people were creative and funny on the app.
There is something about it that tickled that tribal part of your brain because it felt like you were part of a big community (but not too big that you feel alone). Seeing a post about your actual friend on the feed from someone anonymous was so engaging.
Lockdown seemed like such an opportune time to release a hyperlocal social network, but I spent so much time tweaking it and trying to make it perfect, but I didn't know how to make people actually use it (I still don't know).
I had Ottr in a working state, but i've made peace that it is solely a learning experience for me, and a fun one at that! (until the burnout of course)