So does anyone have any ideas about how to get the word out about a new, fun, free dating site? Mostly looking for press suggestions, but any ideas are welcome.
Thanks in advance.
Posting on Hacker News is a good start. But I would consider leveraging social networks to help spread the word. Here are a few options:
-You can integrate Facebook Connect or Twitter Signin to get users to link their accounts to their thematchinggame.com profile.
-Once connected, you can post tweets or status updates about their activity.
-You could also ask them to tweet or to like your website whenever they signup.
-You could also create a simple contest for an iPad 2, and users would need to invite the most friends possible to be eligible. Or you could ask them to like or tweet the contest.
Good luck!
I'll see if I can get the OK from Facebook to publish the CPM/CTR rates from one of my ad campaigns so I can show exactly how important tuning is.
http://mediastandardstrust.org/blog/fuel-to-the-fire/
But it's a pretty competitive market place out there, have you considered buying ads?
If it is fun, you might want to try to get hooked into universities. Pick one and just try to get some penetration. University students are single, have time and are more willing to experiment.
Your best bet is going through referrals. But if you can make a funny video on youtube you might be able to get traffic. My sisters friend created a music video for the nohate campaign and they got 30,000 views in a day because they had all the dancers, production people etc to tweet, facebook and share it.