We want to show the customer that the number draws are truly random. We may do live drawings at some point, which could help. Would love any ideas on how we can hammer home that the number drawings are random and totally kosher.
It actually would be beneficial for us for someone to win the jackpot, and not beneficial for the insurer. The marketing benefit of a $10 million payout that an insurance company pays for would be huge for us. That's why the number drawing process is double blind. They choose the winning numbers and they can't see the picks. We can't see the winning numbers but we can see the picks.
Also since this type of insurance is purely mathematical, the risk doesn't change for an insurer if someone wins, so the price wouldn't change either. Unlike, say pet insurance, where if Bulldogs get sick more often than you thought, the insurer simply mispriced the risk.
This type of insurance is impossible to misprice. It's almost like a casino for the insurers. There is risk but no uncertainty of what the risk is and the odds are in your favor when you write more premium.