The pattern is dangerous because it trains the user to dissociate URL and legitimate content, and the best tool at our disposal against phishing is still the ability to use the URL to ascertain the legitimacy of a content.
What matters is that the domain points to where the NYT considers is the correct source of their content.
From the non-technical people I've talked to, the answer is no, they don't know what a URL is, and that was happening before AMP came around.
Had enough of HN ...
This place is bullsh!t.
Ban me.
This change would restore the idea that the URL indicates the provenance of the content,