Focus on What Matters: Building Product and Getting Customers

I'm always more impressed by the companies that show a list of customers before they launch, then the companies assuming they need to launch to get customers (or that launching will necessarily lead to additional customers).

Perhaps, but one thing we've found as a rule is that people don't want to do work in order to gain something. Only a small percentage of would likely want to write something in a why description and rate it thereafter.

Now if there was something to be gained by the user, like a shot of happiness, bragging rights, increase social capital, then they'd be willing to rate their meetings.

But for the time being, we don't have anything that would be compelling enough for people to do that.