people start caring when those companies own half the world.
Apple owns tons of media groups. I don't want to participate in a pseudo market-testing-group just by virtue of owning an iPhone.
We're not talking about data and analytics being collected on phones for phones, we're talking about data and analytics being collected on phones and then sat on for a future project, likely not phone related.
I'm a people, and i'm not okay with that.
1. Collecting data for internal use 2. Collecting data to sell targeted ads with. 3. Collecting data to directly sell to other parties.
My problem with your suggestion to limit internal data analysis (option 1) is where is the line drawn?
Can "Netflix Streaming Department" share data with "Netflix Original Programming" in your idea? Isn't that the whole point tho?
Nobody knows what they're doing. It's why it's smarter to just keep your data away from companies.
You can of course not trust them and keep your data away, it's your choice; but there is no question they are the most privacy respecting of the bunch - because, as the OP said, they are a hardware and services company and staying that way is a competitive advantage.