Don't get me wrong I think this sounds like an excellent idea that could turn out to be an excellent company. It's just such a large amount of money to raise that it kind of raises the question of what game the VCs and/or founders are really playing.
It seems like at this point there might be a possibility of VCs planning on Facebook and Twitter going public and either being acquired at an inflated price with all that new capitalization or going public themselves in the wake.