They are all on Instagram though...
They are all on Instagram though...
I think there's an under-reporting problem here, where there's a stigma associated with using Facebook (it's for old people!) yet younger people still use it a lot. Note that this doesn't bode well for launching a service aimed at people in their 20s. Even though they're the most common demographic, they might not want their peer group to know they're using it.
https://www.pewresearch.org/fact-tank/2019/05/16/facts-about...
I would have expected a big rise around 18-22 because a lot of college / University and other interest group activity is there, and there are more varied friend groups and family to keep up with.
The 4th survey for 13-17 year olds with 50% is somewhat surprising for me though.
The average gamer is 34 years old 70% of gamers are age 18 or older
Considering FB has between 2.5 and 3 billion users. FB has much more chances of success considering its size, its user base, its built in advertising platform, its global reach, etc. Streaming and gaming isn't just about 12-18 year old gamers. If you're thinking monetization, there's not a whole lot to gain there for the majority of steamers. Not a whole lot of 12 year olds can support streamers financially. So sure, maybe it won't be the platform of choice for the 16 year olds, but doesn't mean it can't be dwarfed in size by the rest of the demographics who are also into gaming.
Don't forget, gamers of yesterday who started with the earliest consoles or who got on board anywhere between atari, NES, SNES, Sega, PS1, PS2, or PC gamers, are still gamers today.
Yes, these are anecdotes. If you have references that show Facebook is popular with young demographics I'd love to see links and discuss them.
Otherwise these anecdotal data points are useful. While not representative, it gives some ideas about mindset.