I run a lifestyle business and I don't think anyone would say anything bad about it including VCs. I just think they probably wouldn't want to invest in it. That's cool with me because I'm not sure I would want investment in this particular business. I escalate my goals with it after meeting each new goal but I don't think I want to sell it or go public ever. I just want to run a profitable business that makes my customers happy. I end up reading a lot of VC news and blogs and I never feel like anyone is putting me down or discouraging me from doing what I'm doing.
I do my thing and they do their thing. That's the end of it.