13gb for $67? What the hell. I thought I had a great plan at 6 gbs for $55. I remember everyone getting the 10gb for $60 deal a while back but I missed out on that one.
Nowadays they just look at other plans and say, nope, you're on something better than anything we offer now.
FWIW Fizz is the new hotness here. They have worse coverage outside of metros, cheaper base plans, zero phone customer service (problem for negotiating cheaper deals I imagine), and rollover data, which Virgin does not.