It depends on the context really - I love the push-driven MFA products, but they specifically require you as a user to be carrying a phone with you at all times, and are usually considered "low" assurance of the user's identity.

If your business is seeking "higher" assurance (yes, assurance levels are very subjective) then certificate-based MFA can meet the needs better. Or, if your business is working with sensitive data/systems, phones may be banned from the office (e.g. military, intelligence, banks, etc.).