We're all familiar with "the large print giveth and the small print taketh away", but when a company uses the fine print to do the
exact opposite of what the large print advertises, they are heading towards fraudulent behavior.
The current result only makes sense if you appreciate how the technical details work together, and view Chrome and Analytics as independent entities - like if you're involved in tech. Take a step back and look at the high level combination of the two as one offering - Google offers to make you "incognito" and then actually does the exact opposite behind the scenes.