This just shows again how slow big companies are. The idea of allowing payments within whatsapp has been talked about for at least 3 years now. They are only now starting to experiment with it.
This just shows again how slow big companies are. The idea of allowing payments within whatsapp has been talked about for at least 3 years now. They are only now starting to experiment with it.
Also, I'd like to add the sheer number of people that are on Whatsapp is incredible.
Financial transactions is mostly dominated by Paytm, GPay etc.
Also, what is the network you mention? Is this official WhatsApp payment system or some group of stores using WhatsApp as ledger?
Network probably wasn't the most clear word to use. I meant any one of the physical stores in home country that work with the agent in the resident country. My observation is an agent from a specific area in home country will work with the stores from his area in his home country. He or she collects "real" money in the resident country and the shop owners provide the money/goods in home country. All this happens through regular WhatsApp. Not the new money feature.
Incidentally I tried to use Venmo while in the US, but the app was geo-blocked so I couldn’t install it with a Google Play account set to the UK.
Interestingly, you might actually have that a bit backwards - North America is the only place I know of that doesn't have free (or with a fee of a few cents), near-instant bank transfers. It actually surprised me how backwards the banking system seemed the first time I was in the US (coming from West Africa).
The closest thing we have is Nubank, which is a mobile-only bank, but even that is not nearly as universal as WhatsApp.
Essentially everyone with a phone number uses WhatsApp, but payment apps so far have been restricted mostly to the 20s ~ early 30s audiences in terms of adoption.
Anecdotal evidence, I know, but lacking proper studies...
I don’t have an account, nor have seen somebody using it, though. I’m totally outside their target group.
UPI payments are very popular in India and GooglePay really did a good job in getting the market share here in India.
That fragmentation doesn't matter too much if you're a resident of one country and don't travel too much, but it becomes a real issue if you travel or for some other reason reside in another country. For example, Sweden is mostly cashless and people use Swish to pay each other or to pay for goods at smaller merchants. Without a Swish account (that requires a Swedish bank account) you're locked out and can't pay anyone or receive payments.
For Europa EMPSA (https://empsa.org/) will hopefully make that situation a little bit better, as it would enable mobile cross-border payments within the European Union. But that project is still in the early stages and a platform like WhatsApp that's able to provide frictionless, cheap, cross-border payments looks definitely like something that could be successful.
I don't know worldwide, but in for example Colombia, it is basically the primary and some cases only store front for a lot of products, small manufacturers and service providers.
Facebooks can control the entire sales cycle from discovery to close.