it's already said in this thread, but wow am I impressed with how many things are working against me on this website.
1) scroll is totally hijacked into discrete intervals, those discrete intervals count as page loads (destroying web history and any chance of using the back button),
2) auto-playing media that isn't default-muted that starts with loud music rather than a soft lead-in or voice,
3) and after you trudge through the mess, the site doesn't really work at reasonably average resolutions, explain much, or offer a product.
The straight thingiverse link[0] that's on the site is a better, more descriptive advertisement for this project than the project's site itself -- not good.