Getting standard-issue equipment that you need to do your job? I don't disagree with the overall premise but getting a computer isn't that unusual and you need one anyway.

I think 37signals gets it (more) right. A company credit card with which you can buy any training or educational materials you need to become better at what you do or to help you with your work. Now that's a perk. (Though a personal secretary/PA to handle all of the non dev BS would be even better..)