There's already enough of a disconnect with using foreign TLDs within domains (even though I have 3 domains like that) - this just seems even worse. At $19 they are selling hard to find "domains" - and the sad part is that various third party registrars are selling .gr.com domains for them. Additionally they are showing various big brands as endorsements, when those brands are simply protecting their copyrights.
Almost seems like a clever way to make easy money with no value add to anyone registering with them...