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With all due respect, I really don't buy that story. I'm a fan of Digg and Alexis.

Paul Carr said it best: "So at best they did zero research before they launched Reddit into a space that kinda relies on the founders knowing where to find cool new stuff online."

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Does it really matter in the end? It's not the idea, it's how it's executed right?

Well claiming complete non-awareness of the popular competitor just seems a little odd. It would be kind of like Mozilla saying they weren't aware of IE - sure execution is all that matters, but it's curious why you'd say that.

Digg wasn't a "popular competitor" at the time. It was an unknown competitor. TechCrunch did a first profile on Digg 5 days before Reddit launched. I'm going to assume reddit took more than 5 days to build.

http://techcrunch.com/2005/06/18/profile-digg/

So is it that absurd that they started on Reddit without knowing about Digg? For that matter, TechCrunch wasn't that popular either in 2005.

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