That's including 0.01% lifetime extra cancer risk * 100M people
If you are going to do that then a single cigarette ad on a formula 1 car kills more people than Hiroshima.
If you are going to do that then a single cigarette ad on a formula 1 car kills more people than Hiroshima.
Maybe not a single ad, but certainly cigarettes do, and it is a valid way to count.