As soon as a company does something that a chunk of people on the internet don’t agree with, there’s really no way out. They’re going to get bad press regardless of whether they retract, whether they apologize, and whether they say they’re taking actions to avoid the sequence that led to the action in question.
But alongside that, for every time the internet mob has risen up over a company’s action, very few companies seem to have experienced major long term effects. I bet everybody knows a few people who have quit Facebook/GitHub, or who rage about Oracle business practices or MongoDB stability, but these companies still manage to keep trucking along.
In light of this, I’m mostly surprised that Triplebyte bothered apologizing; it seems unlikely to do them any good, and it’s unclear to me whether continuing course would have actually done as much harm to their bottom line as the prior Hackernews thread appeared to indicate.