You and your friend are about to form a business relationship. Therefor: really try to understand his opinion of fair. If both of you can not be happy, then forget it and move on. Does he really offer something worth 50% of your company? It seems to me that high-tech is a very competitive industry, if you have something good, typically, you will find investors.
Personally, I do not like rewarding people based on the number of VC dollars brought in. Reward him for actual work. Say that he will be paid X shares/hour, plus some start-up bonus. BTW - Rewarding people for sales, is a different story.
He wants 50% equity, if he could get VC funding based on a high company valuation, say USD 20 million (which i think is really high for my startup). If he can't reach the target, then he'll settle for less.
Is this fair? I put in the hard work for this past 7 month. All the idea is mine. now he wants to be on the same level as me, just because he can get funding based on high valuation.
If not, how much do you think he should get. Considering that he's being hired in an important position - CEO.
How much did Pierre Omidyar give Jeff Skoll?
So if the valuation is 30m or more, he get 10% + 30% = 40% If valuation is 20m, he get 10% + 20% = 30%
Fair?
2) vest the other founder's equity. Dont just give him 10%. Make it 10% after one full year - or 0% for any less. How do you know whether he is working on your stuff fulltime?
3) Dont listen to empty promises. If he wants more, make him buy the equity. Say, value your company now at $200K. Then let him give you $100K cash if he wants 50%.
4) Ascertian a value for the work you have already put in.
I may be wrong, but this is my opinion.
It sounds like you probably have a killer app. Can you tell us what it is?