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Comment by skocznymroczny | Hacker News Reader

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skocznymroczny·

Is the name change related with coronavirus in any way? As in it's considered a negative brand right now?

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Corona and Isis are two common branding gotos that will now be forever out-of-favor.

Also, you probably can't name anything COVID, but I think that's a less likely scenario.

I do wonder what will happen to the beer...

It's already been renamed to Coronita here in the Netherlands

Are you sure that’s the reason why? I can buy both Corona and Coronita, the difference is the size of the bottle. -ita in Spanish means “little” so Coronita bottles are 210ml while a bottle of Corona is 330ml.

all while in colder beer drinking climates, the small beers are 330ml, and regular ones are 500ml :)

Corona probably already held the Coronita trademark, because that was how it was branded in Spain until recently, because the brand was held by a winery.

It would be fun to see them reverting the brand once again. What bad luck!

Tell that to Oxfordshire - plenty of companies still have Isis in the name (due to the local name for the Thames near Oxford being Isis: https://en.wikipedia.org/wiki/The_Isis)

Interesting, in the UK Corona seems to be doing quite well, anecdotally I'm noticing it popping up as an extra option on a lot of food delivery restaurants, and a lot of friends posting pictures of their bottles after work.

Perhaps this is purely attributable to the British sense of irony.

They did mention that in their blog post, yes.

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