Indeed, curious how this will work out in the long term.
How will they evolve? Doesn’t IKEA also sell food items? Wonder if they’ll expand and go into groceries, and compete with Amazon/Whole Foods and Lidl?
How will they evolve? Doesn’t IKEA also sell food items? Wonder if they’ll expand and go into groceries, and compete with Amazon/Whole Foods and Lidl?
They do have a cafeteria and then a frozen/dried goods area in all of their stores that I've been to. Selling perishables (e.g. fresh veggies) is a whole 'nother beast from selling frozen/dried goods and would be effectively trying to enter into an entirely new market.