How to Get to Genius
jamesthornton.com
jamesthornton.com
Also a great quote which I had not seen from Galileo: "All truths are easy to understand once they are discovered; the point is to discover them." This notion is something I struggle with when revealing insights to others, because people are so often willing to say "well duh, that just makes sense" without realizing that it's actually a novel insight to them.
Getting them to try and think about the problem ahead of time will help them realize that may not have a solution for what you are about to present so they are in better position to understand the significance of what you are about to say.
In there, he stresses the need for having multiple models in your head, or different mental frameworks that coalesce to form a unique perspective in your field.
This is analogs to "Everything You Know About Fitness is a Lie" (http://news.ycombinator.com/item?id=2287213)
"It can be hard to believe a true strength coach the first time he tells you that by pressing and dead-lifting on even days, squatting and doing chin-ups on odd days, avoiding all other exercises, and adding a little to the bar each time, you’ll be stronger than you’ve ever been in only a month’s time. Thanks to the fitness industry, we’re so conditioned to equate sophistication with complexity — and to think we’ve got to “work each body part” — that our gut just says, No way; that can’t work. But it works like magic, and the entire body hardens up in unison."
The common principle is that you grow in balance -- if one part is deficient, it can hinder the growth of the whole.
http://www.mensjournal.com/everything-you-know-about-fitness...
http://www.ted.com/talks/lang/eng/ken_robinson_says_schools_...
Once live, we got like 5 users, since no one really knew about it. To promote this product, we decided to target events, since we thought that events is where people would like to meet each other. We locked ourselves in a room and asked this question over and over: “What is something valuable we can provide to event organizers so that they can promote our product?”
Zac finally came up with an idea. He proposed that we could build a kiosk where attendees can type in their name, and a name badge would instantly print. (& while they're there, register for the phone app)
Insight from weak associations: check, from more sources than I can easily count
Tight mental framework: getting there as fast as I can
Hardware and software in the brain: check, dots have been connected
Thoughts are things: vision, check; reality, in progress
Path to genius: check for eureka moment from plug and play
Genius?: TBD