I like DigitalOcean... but they are a cloud service too.
Yes they offer managed databases and kubernetes, but these are newer offerings. I of course don't know how well used they are, but I never see or hear anybody talking about them.
I use them for all my stuff when I'm not on company time, and the reason is because I can just be like "spin me up a Debian box," which I cannot easily do on the things folks typically describe as cloud providers.
I personally refer to servers as "cloud" only if they have auto-scaling and usually to services such as AWS or GCP instead of VPSs such as DO, Linode, Vultr, etc.