But is it what the market wants, though? If customers are paying, then I think the answer is obvious.

Is forcing people to contribute on github ethical? Aside from only looking at one social coding platform vs [gitlab/azure/sourcehut/self-hosted], it takes the viewpoint that one writes and publishes code on github -on top of- their day job. Since not all companies put their private code on github.

What if I have a family? What if I have -any- other hobbies than just programming all day? What if I have other obligations or just want to -relax- after work?

I wouldn't pay for a service like this (I would write a simple script, can't be that hard), but I don't find it unethical either. You want to be lazy and just look at some numbers? Here are your numbers. I'd be willing to bet that it never comes up again once hired. Actually, I just wouldn't apply to a company that places that much weight on github contribution history. But if I had zero industry experience and was just trying to get any job, the situation might be different.

Of course, but it looks like a so politic. In modern world we have a "fake" life. We already happy on the internet. I didn't see sad post on social media.