I've always thought that modern corporate capitalism in general is a system that makes sure that you never actually meet the people whose weakness you are taking the most advantage of. Consumers and citizens encounter hourly-paid clerks and customer service reps who probably make less than they do, those clerks work under salaried managers who are overworked because they don't get overtime, those managers work under well-paid but even more overworked managers of managers, who work under well-paid, less-overworked, but more precariously-employed project/regional heads whose primary job is taking the blame for failures. Then you get to overpaid, overworked, secure people who dictate parts of the overall strategy of a company, the vastly-paid and secure people who run the place, and the people who passively own the place and take all the profits.
At every step, you are surrounded by people roughly as put-upon and desperate as you are. While profit filters up and compromise filters down, the only people to appeal to are in roughly in the same situation you are, if not worse off.
Not doing a survey for Philip Morris as one of those leaves of the corporate graph who faces the raw material of the consumer just means you don't eat, and they find another person who will.