Zencoder lowers the price for encoding to multiple output formats
zencoder.com
zencoder.com
Even if I didn't already have a Softlayer server, it seems like it'd be cheaper to get one of those then hire Zencoder for many cases.
Bring in zencoder and I had video uploads working for him in a couple hours.
(Granted, I think someone who knows their stuff when it comes to ffmpeg etc. could very well do this in two hours without zencoder, I think. Nonetheless, this is one use case.)
There's a certain value to simplicity.
Technically, we encode all of the outputs for a file in parallel across multiple transcoding servers. We're looking for ways to reduce the number of steps involved in moving an input file through the system which may result in some sort of forking of the decode to multiple simultaneous encodes, but that remains to be seen.