Can someone explain to me how stock comp costs the company money, if it does? AFAICT it just creates equity dilution, but I might be missing something.
GAAP reporting requires that stock compensation is written off as an expense. It does not reduce the company’s cash, but it does reduce the company’s earnings. Hence it changes the price to earnings figure.
If it doesn't cost the company any money, why is it defined to affect the company's earnings?