Why startups should generate absolutely crazy ideas every single day

builtin.com

70 points·loumal··8 comments

If you copy someones quote and write a whole blog post about it than at least mention your inspiration.

Good ideas are always crazy until they're not Larry Page

the point isn't that good ideas are always crazy, more that most startups, even big successful ones, fall into a pattern of efficient innovation, which tends to create boring, uninspired products. point here is create a structure wherein you're encouraging people to generate unusual ideas. grab the ones that don't suck.

agree

Then still Larry's quote was about the idea to scan & index every book ever written. It would be a very nice addition for the people that haven't read that particular quote.

Where are the idea examples he tried successful in this blog after he launched his crazy startup idea?

If you want to know how companies like Amazon & Google do this kind of experimentation but in a systematic way read Jim Collins.

https://www.jimcollins.com/tools/How-does-your-flywheel-turn...

cool, will check it out

"Once a startup hits its stride and starts to scale, everyone around it will start emphasizing the natural progression to higher margins, larger markets, and ever-fatter top and bottom lines. Innovation starts to look more like efficiency than creativity, and entrepreneurs tend to be tasked to lead this new, and, let’s be honest, boring version of innovation."

This hit home.

Netflix was a crazy fucking idea -- but love how they're using ML to continue iterating on the original crazy.

someone should send this article to our PM

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