And Mars is eminently survivable for humans, far better than the moon for example. Starship makes landing a few hundred tons of food, supplies and equipment before the first crews relatively easy.
ISRU experiments on earth have proven the concepts already. We can figure out ISRU details along the way, even if it takes a few extra synods and delivering more equipment. we will be getting far more science out of a human landing than robots can ever provide.
In fact, the first humans on Mars will explore more of it in a few weeks than 50 years of rovers have done. The first human to take a single shovel full of Mars will have have dug deeper than than the Insight orbit has done in a year of trying.
Elon Musk has estimated the cost of landing the first round of humans on Maes (probably over a hundred) at $10B total. Now Elon is a huge optimist on schedules, but on budgets he’s been pretty accurate.