That's why this involvement is really huge and welcome! And besides clearing out existing arbitrary API limitations, Apple's involvement in potential protocol design for such tracing technology is a welcome addition in my view as well, because in contrast to Google, Apple at least earned a modicum of trust when it comes to putting the privacy interests of their customers first.
Source: Providing apps with that functionality.
Could probably flip it to be a 4 byte prefix (to identify this packet for contact tracing), followed by 16 bytes of the Rolling Proximity Identifier, but not sure if the underlying hardware (the BLE chips) can do low-power matching on a pattern like that. Something only Apple and Google could make work, so this is exciting.
(Or, it could be iBeacon to wake, then making a connection to fetch the Rolling Proximity Identifier. Though, in my experience, not requiring a connection will be more reliable in practice, especially for Android.)