Wtf, this is the opposite of "up front." You had to poke around and figure it out yourself based on a suspicion. Up front means that they just tell you, no figuring out required.
You don’t have to read to the end of the article to know this, it’s communicated in the TOC at the very start. They could hardly be more transparent if they tried. This is not a submarine article, people are knee-jerk making this into something it isn’t.
Even if they had said in their very first sentence of the content "Disclaimer: We are a competitor to Google Analytics", I would have already known before that.
It's blatantly obvious, they didn't need to spoon feed me. This isn't some submarine article.
>"I am THE ONE. You only need to know me. I am better than all of you."
But maybe to you this was a similarly difficult task, so I apologize if I was being insulting by belittling it. Sorry!
I know a lot of people agree with the premise of ditching Google Analytics but don't necessarily want to read a biased pitch piece about it.
This has been the case as long as I've been here and probably long before.