Not much surprises me about Facebook any more. The leadership is tone deaf.
^ This is what Mark Zuckerberg tells government and journalists.
And you know what? If you are a Facebook user, he's right! Only non-users and people dragged onto the platform only to communicate with friends/family/partners who insist in Facebook-only communication, have a right to complain.
Facebook is actively malicious.
Perhaps stock price/awareness?
The same way that lots of companies put their ticker symbol in their advertising, or the way local television news programs will put its parent company's ticker symbol in the closing graphics.