Really interesting concept! One of those "how has this not been done before?!" idea!

Seems hard to scale, which isn't necessarily a problem, but I'm wondering:

1) How are you accessing audience data? Is this by scraping their insta or youtube or something or are you directly accessing accounts? Given an account is literally an influencer's livelihood, I can imagine that would be especially risky for them?

2) How do you relate audience products to data? Are you saying, for example, that if an audience is 50% metropolitan females aged 18-24 then it is likely they would purchase beauty products? Or do you go more in depth?

3) And then as a result...how do you intend to scale that? Machine learning?

Anyway...love it!