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do you have any evidence that the consensus of the medical profession is that getting the general, non-sick population to wear masks is useful in combating the crisis?Yes:
https://www.thelancet.com/journals/lancet/article/PIIS0140-6...
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3810906/
https://www.ijidonline.com/article/S1201-9712%2808%2901008-4...
"Wearing a face mask was a protective factor against influenza infection."
"The staff who wore surgical masks and N95 masks were significantly associated with non-infection."
"In compliant users, masks were highly efficacious."
Also common sense. If you wear a mask you reduce the probability that you transmit the virus. And, to a lesser extent, you reduce the probability that you are infected by the virus.
Claiming that "they are not effective" is simply false. Perhaps "lie" is too strong, but it was untrue and irresponsible considering the position he holds.