What’s up with the name? I’m never going to get my boss on board with a malware-looking name like that.
Come to think of it, this may be why Linux is still seen as an outsider to non-technical people, as though it were less of a serious product than Windows (which has an English word as a name).
Think of Windows or macOS, pick a version, you can picture what it looks like and what apps run on it. Linux isn't a specific product. You can't install Linux 10.15. You might install a specific kernel version, or a specific distro version, but Linux is more of an assemblage of packages rather than one cohesive end-product. And it's not as easy to picture Linux in your mind. One Linux user will use default Ubuntu installation, one Linux user will boot directly to terminal because window managers, and other Linux user will be using Android which is completely different case as well.
This thread is quite idiotic.
SIP Communicator is renamed Jitsi (from the Bulgarian “жици”, or “wires”), since it now also supports audio and video over XMMP’s Jingle extensions and it would be silly to still call it SIP Communicator.
These things are subjective but if enough people hate it, perhaps it’s important to look into it.
Goes to show how important it is to do user research on a broad swath of the population to make sure you have branding that isn't off-putting to a significant subset of people.
Still subjective but let’s compare Jitsi brand with something from https://www.cghnyc.com/
There is certainly a huge difference even though it’s not a quantitative measure.
Jitsi brand just sucks so bad. :(
() Interestingly, I too have for the first time looked up the etymology and feel uncomfortable; I think because I've only ever heard it before, and assumed it was spelled differently like "Jipped" or something https://www.npr.org/sections/codeswitch/2013/12/30/242429836...
jitsi seems quite tame compared to both of those.
If we're going to make names be the cover of the book, then we must all realize that almost any name will be uncomfortable to some audiences.