Lasts Longer (2.0)
asymco.com
asymco.com
A 2 year old iPhone can still be traded-in at roughly 50% of the value (whether to Apple or a third-party). The effect that this creates is that it becomes quite reasonable to buy the latest iPhone every two years after trade-in. I'm sure this has a big impact on new device sales, one of the factors as to why Apple beats records every year.
On the flip-side, I believe the reason they are able to do this, as the article here notes, is that their phones just last long (hardware/software). My iPhone 8 is not very old, but I'm not planning to stop using it for another 2-3 years at least (unless it shatters). In some ways, this reminds me of ThinkPads, just in terms of how long they can serve their purpose.
I'm honestly getting kind of "bored" of Apple devices, but I fear Android devices may not have the same solid 5 - 7 years of support, and as is evident from this article, trade-in value.
[1] https://www.bankmycell.com/blog/cell-phone-depreciation-repo...
I actually wouldn't be adverse to buying yearly support for my phone through something like LineageOS if it was available, in case someone thinks they can make a go of that business. There's a lot of older Android phones out there that are really only missing good support to be usable. Especially the o es that support easy battery replacement.
Apple makes more money from their app store (about twice as much it seems[1]), but it's not correct to imply Apple makes money from their app store but Google doesn't.
1; https://www.fool.com/investing/2019/10/11/as-usual-apples-ap...
Now I have decent Bluetooth headphones, but if AT&T hadn’t been pissing me off with billing issues it might have been end of the year before I got a new one. Battery is holding on better than any of my previous ones.
If not for the apocalypse I figure this would have been about the weekend I finally headed over to the TMO store.
I'm not sure I agree that people are necessarily making poor decisions. "Worse" is a contextual parameter.
I have a 6S+ from 2015 that I am still using and it works fine for me. I'm debating whether to replace the battery or buy a whole new phone in the fall. Camera quality long ago exceeded what I care about so I no longer even consider the camera when considering a phone, though I have friends for whom it's very important. Both of us are correct. Same applies to screen (my main reason for considering an upgrade), cpu etc. They are adequate for my needs.
OTOH I will be buying a close-to-top-of-the-line iPad Pro I can use for demos (just yank it out of my bag and go) that would actually run more slowly on my laptop! Yet the specs of such a machine are absurd for most people.
Does iPhone make my phone calls more phoney?
I am an Android user but I like buying products once and using them until they die. I have a pixel 2 that I got new less than 2 years ago that will be reaching EOL soon, which is really surreal. Buying an iPhone that can last 5+ years sounds like a real benefit -- and would actually save me a lot of money over the long term even though it costs more than 1.5x as much as my pixel. That sounds like a real benefit for me personally, and I may be switching to iPhone next, if only for their excellent history of long term support (I prefer Android's software)
There are risk-resuction benefits to only expecting 2-3 years from your phone. Especially if you are a heavy user of your phone and subject to (cough) battery degradation and CPU throttling.
Pixel 2 is also $150 refurb in excellent condition, so thank you whoever is buying it new.
But most people buy the second or third from the bottom, which in a crowded catalog can be quite awful and need to be replaced prematurely.
First thing being Android vendors Choose to devalue their phone faster. The Trade in "Value" is not only governed by the Market "perceived" value, but how much it was still wholesaling at the end of specific period of time. This is by and large a Vendor's decision.
If a Samsung S20 was Retailing $699 but wholesaling at $599 giving retail $100 profits, but at the end of the period drop the price to $599 but wholesaling at $449, giving additional profits ( $50+ ) to clear out stocks. No firm will buy your 2nd hand S20 for anywhere close to $449, despite its retail price is still going for $599.
Giving 2nd hand phone a 80% discount of Wholesale price, you end up with at best $360. ( Assuming perfect condition ), All of a sudden your phone only worth half of its price you bought it for.
( The above numbers are for illustration only )
Compared to Apple extremely stringent pricing and minimal margin to retailers. Apple prefer to give a package bonus if you achieve your sales target. Something Samsung has also been following in recent years. The wholesale pricing of iPhone hasn't drop much at all. And hence their 2nd hand value tends to be higher.
The question then obviously comes to why dont Android vendors keep their wholesaling price higher. For a few reasons, they need to give higher profits to retailer to help them push for sales. A sales will need higher commission. As far as I know, no Android Vendor command the same market power as Apple. Trying to keep Wholesaling price up is basically giving other Android Vendor opportunities for market share. Android can switch brands, iPhone users switch models.
Second being Apple's Supply Chain Management is a Just in Time operational marvel that no one has yet been able to copy. At the end of the cycle when it is hard to judge supply and demand, you will have Phone sitting in warehouse that either do not get sold and zero cash returns, or lower the wholesaling price and try to clear it out so you have better cash flow.