I never understand the "Quietly" part in headlines like this. The fact that it's headline news is kind of self-refuting, and even without that, where do people usually shout about the positions that they're selling?
Is Mexico in talks with the US about drug cartels?
Are you chicken nuggets covered in covid-19?
Is Trump ritualistically sacrificing children in the oval office?
They're leaving it up in the air, so you can't call them on writing garbage they barely try to back up.
https://en.wikipedia.org/wiki/Betteridge%27s_law_of_headline...
They say "quietly" because NBCU didn't publicize this at all, suggesting that they liked the signal of buying Snap, but no longer like the financial investment.
You could compare this to Sequoia walking away Finix two days ago[1], where Sequoia wanted to be very loud and squash the financial signal by letting Finix keep the money.
Since it was in Comcast's quarterly report, it was large enough to "register".
It was in Comcast's quarterly report filed on January 31st, but even then it would need to be compared to the prior quarterly report 3 months earlier. So nobody - with write access to any website - noticed until March 9th.
> and even without that, where do people usually shout about the positions that they're selling?
Form 3 Form 4 Form 13F
Anyway, NBC was not within reporting thresholds for Snapchat.
The only time I see people shout about positions they're selling, is when they absolutely have to unload in a hurry, so they go max wide on the potential buyer attention campaign. Magic Leap's recent public humiliation / desperation, is an example of this in action.